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9780062969743

The Cold Start Problem: How to Start and Scale Network Effects

Media - Books - Adults - Business & Money - Human Resources - Knowledge Capital

A startup executive and investor draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging networks effects to launch and scale towards billions of users. Although software has become easier...read more

Details

  • Book Format: Hardcover

  • Language: English

  • Pages: 336

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